Did you ever get picked last for kick ball? If not, did you feel badly for the kid who did? Or course! Most people want to be accepted, most people want to belong. In a small business, using this to your advantage is a key competitive edge. Be honest with your key people, make your goals, their goals. If times are tough and your business needs a cash influx, be honest. You will truly see who is in the fight and who is not.
Motivate your people with facts, not fiction or pipe dreams.
There is nothing better than knowing where you stand. There is nothing more comforting than separating those who will fight with you to the end and those who will not.
Knowledge is power. Be open, be uniquely loose. Loose lips with strengthen your ship, on the way up and when it is taking on water.
